MOTOROLA RAZR

CREATIVE DIRECTION, art direction, branding, Design

agency: LOS YORK, LA
 

When Motorola wanted to relaunch its new Razr phone, reinvented for the modern era, the

nostalgia of the original phone couldn't be ignored.  So we designed a creative 360 platform that straddled the line of phone's iconic past while still continuing the tradition of innovation—being one of the first phones to utilize a bendable glass display.