Johan’s signature look has always been a t-shirt, jeans, glasses, and a silk scarf. When I arrived at BLK DNM they already had a classic t-shirt, jeans, and a partnership with Moscot for sunglasses. But they had no scarves. This soon became one of my first projects; the design and development of BLK DNM’s fist silk scarf. It took us weeks of throwing around concepts before finally landing on Johan’s obession, White Roses. And so, with the help of our studio photographer, I helped stage the flowers and develop a series of original prints centeredaround the white rose concept. The resulting project was a complete success-with multiple sellout seasons and leading ventures to collaborate with international artists.